Plataran Bandung is redefining the MICE landscape in West Java with its premier facilities, strategic location, and commitment to local community empowerment.
Plataran Indonesia continues to demonstrate its commitment and consistency in supporting the development of national tourism. Through Plataran Bandung, one of the properties within the Plataran Indonesia portfolio, this original Indonesian hospitality company not only strengthens Bandung’s image as a city of tourism, culinary delights, and flowers but also supports Bandung in becoming a premier destination for the MICE (Meetings, Incentives, Conferences, Exhibitions) market.
With the slogan “Heartbeat of West Java”, Plataran Bandung offers a range of facilities designed to meet the needs of MICE events and social gatherings, all delivered with five-star quality in both products and services. One of the main facilities offered is the Intimate Royal Ballroom, complemented by several luxurious meeting rooms with international standards, ready to host a variety of events on various scales, from weddings and community gatherings to corporate meetings.
Strategically located in the heart of Bandung, close to Gedung Sate, Plataran Bandung is the top choice for event organisers seeking a venue with high accessibility, a large capacity of up to 600 guests, and excellent service. The combination of a strategic location and comprehensive facilities makes Plataran Bandung a premier destination for dining or hosting various events such as weddings and corporate or community gatherings.
Another advantage of Plataran Bandung is the diverse selection of cuisine, ranging from traditional Indonesian dishes to Asian and international menus. In addition, the Bistro and Lounge area at Plataran Bandung can be the perfect spot for socialising while enjoying delicious food and a variety of mixology creations. With over 15 years of experience in the hospitality sector, Plataran Indonesia has established operational service standards and a team with the expertise to deliver extraordinary experiences for guests at each of its properties.
In its efforts to continuously support the growth of Bandung’s tourism, Plataran Indonesia is committed to attracting more international events to the city, guided by the principle of making a positive impact on Indonesia and its people. Therefore, the presence of Plataran Bandung is also accompanied by efforts to bring positive effects to the local economy and the hospitality sector in Bandung, such as providing opportunities for local talents to be part of Plataran Bandung and involving local MSMEs as suppliers of ingredients for the menus offered.
Yozua Makes, CEO & Founder of Plataran Indonesia, stated, “Plataran Bandung reflects our commitment to advancing the national tourism industry by offering facilities that meet international standards while embracing local cultural richness. The presence of Plataran Bandung establishes Bandung as an iconic MICE destination, not merely a place for tourism or culinary experiences. We believe that Plataran Bandung will make a significant contribution to supporting local economic growth and sustainable tourism.”
From a broader perspective, efforts to advance MICE destinations in Indonesia need to be accompanied by a spirit of collaboration between various parties, both government and private sectors. Alexander Reyaan, a lecturer at Poltekpar at NHI Bandung, sees the steps taken by the private sector, including Plataran Indonesia, in strengthening Bandung’s position as a premier MICE destination as highly important. He views the presence of Plataran Bandung as an opportunity for Bandung to enhance its competitiveness.
“With the facilities offered by Plataran Bandung, we see a great opportunity for Bandung to enhance its competitiveness as a leading MICE destination. Collaboration between the government and private sector, as demonstrated by Plataran, is essential for advancing sustainable tourism and providing positive impacts on the hospitality industry and local economy,” added Alexander.
On the other hand, Blue Bird Group, a national transportation company with over five decades of experience, also plays a crucial role in supporting accessibility to Bandung, which is one of the keys to the success of the MICE destination. Adrianto (Andre) Djokosoetono, President Director of PT Blue Bird Tbk., explained how the collaboration between Bluebird and Plataran Bandung would strengthen the city’s appeal.
“The collaboration between Bluebird and Plataran, which began in 2023, aims to enhance tourism that is safe, comfortable, and standardised. Adequate mobility access is a key factor in driving tourism growth. Bluebird offers a range of services and innovates to provide comfortable travel experiences for tourists and MICE organisers in Bandung with the ‘Indonesian Comfort Standard’ service,” said Andre.
In line with efforts to support Bandung in becoming an iconic MICE destination in Indonesia, Plataran Indonesia was hosting the Plataran Intimate Venue Collection Series 2 from the 22nd to the 25th of August 2024 at Plataran Bandung. Not only will visitors have the opportunity to see first-hand the capacity and atmosphere, but they can also obtain information about various other Plataran Indonesia venues spread across the country.
The Plataran Intimate Venue Collection Series 2 also aims to introduce the beauty of Indonesia through a series of exotic destinations that can be the perfect choice for event organisers, whether for corporate meetings, weddings, or community gatherings. Additionally, this event features various curated activities such as wedding showcases, workshops, and exhibitions. Visitors will also have the opportunity to receive special offers for every transaction made during the event, ranging from hotel vouchers at Plataran Indonesia properties to attractive discounts.
For more information about Plataran Indonesia, particularly Plataran Bandung, please visit the official website at https://www.plataran.com/ and the Instagram accounts @plataranindonesia and @plataran.bandung.