ASRI, a subsidiary of Agung Sedayu Group, is honoured to announce the arrival of The Chiefs 2025 to Jakarta.
This distinguished global leadership conference, hosted by ASRI and Monocle, will take place on the 23rd and the 24th of April 2025, at the ballroom of 25hours Hotel Jakarta The Oddbird.
The Chiefs, Monocle’s flagship event, has become a gathering for leaders and innovators from across industries to discuss the future of business, share strategies, and forecast trends. Following previous successful editions in iconic locations such as Dallas, St. Moritz, and Hong Kong, The Chiefs 2025 marks the event’s first-ever appearance in Southeast Asia, further strengthening Jakarta’s reputation as a global destination.
ASRI is proud to play an important role in bringing The Chiefs to Jakarta. ASRI continues to shape urban experiences through its high-rise residential developments, premium office towers, and visionary projects that enhance the quality of life for surrounding communities. By hosting The Chiefs 2025, ASRI reaffirms its commitment to creating spaces where global ideas intersect and drive progress.
ASRI’s focus on creating impactful spaces, such as the landmark District 8, Menara Jakarta, and Mall of Indonesia, aligns perfectly with the ethos of The Chiefs: to create environments where visionary ideas can flourish. By bringing this exclusive conference to Jakarta, ASRI further solidifies the city’s position as a destination for bold, innovative, and creative thinking.
“Hosting The Chiefs 2025 in Jakarta is an extraordinary moment for ASRI. We have been passionate about creating environments that foster innovation, connect communities, and elevate the urban experience. This collaboration with Monocle is a significant milestone in that mission, bringing together some of the brightest minds from around the world. Jakarta is now firmly positioned as a leader in the global business landscape, and The Chiefs will undoubtedly contribute to its reputation as a hub for meaningful dialogue and opportunity,” stated CEO of ASRI, Alexander H. Kusuma.
Monocle’s Editorial Director and Founder of The Chiefs, Tyler Brûlé, echoed the excitement of bringing The Chiefs to Jakarta. “We’re thrilled to bring our brand and The Chiefs conference to Jakarta in April, a city that we’ve covered since our launch and have a long connection with,” said Brûlé. “Indonesia is the largest economy in one of the world’s most dynamic regions, and we’re lining up a group of some of Asia’s most exciting thinkers and entrepreneurs. We look forward to an inspiring day of dialogue and opportunity that will set the tone for business leaders in the years to come. A big thank you to ASRI for bringing it to Jakarta.”
The Chiefs has become a beacon of global leadership, attracting speakers who are key players in their respective fields. Past highlights include Chairwoman of The Mall Group, Supaluck Umpujh, who is highly respected for shaping Thailand’s luxury retail sector, and Chairperson of Blue Bird Group Holding, Noni Purnomo, known for revolutionising Indonesia’s transportation industry with the introduction of the first e-taxi service. These visionary leaders, alongside others from the worlds of business, design, and technology, have made The Chiefs a must-attend event for executives seeking to stay ahead.
The Chiefs 2025 will offer participants an unforgettable experience unlike any other. True to its name, 25hours Hotel The Oddbird embodies a paradise of paradoxes. This innovative hotel is not merely a design destination; it encourages guests to appreciate the nostalgia that shapes our present. It invites visitors to embrace their perfectly imperfect selves, aligning with the hotel’s mission to be a home for the “oddbirds”—those who value authenticity and individuality.
25hours Hotel Jakarta The Oddbird will host the official Grand Opening Party on the 25th of April 2025 and is delighted to welcome all participants of The Chiefs 2025 to join the celebration, starting at 6 PM, for an unforgettable evening of networking, festivities, and fun. This event will serve as the perfect introduction to the hotel’s distinctive style and its role in shaping Jakarta’s hospitality landscape.